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An ad campaign generating too many leads is not a complaint you would think we hear very often in digital marketing, but sometimes when an ad campaign takes off it’s like trying to drink from […]

Mediaura Founder/CEO Andrew Aebersold and Director of Customer Experience Ashley Blakemore discuss lead generation. Topics include, how we do Lead Generation, what works, what doesn’t, and more. If you are in marketing or business development […]

Our team understood the assignment when we told them to enjoy their half day Fridays. So we gave them another: Tell the internet what you got up to this Summer. We give them an A […]

We’re lucky to have her, you’re lucky to have her, please welcome Mediaura’s new Senior Account Executive, Kari James!   Kari certainly has the credentials for the job, having spent almost two decades in the local […]

So, you’re a business contemplating whether you should jump ship from Twitter to Threads, Meta’s new microblogging competitor. Usually the decision to add another social media platform to your marketing strategy is a risky one, […]

When asking yourself when to start promoting your event online, there are a few questions to answer. While we rarely get to work with ideal timelines because of the humans involved in marketing (both agencies […]

Why take probiotics? They’re good for you. Why redesign your website? It’s good for you.  A website redesign keeps your brand fresh. Design preferences change, technology advances, your goals and strategies evolve.  Bio-K+ knows the […]

Over the last few months, we’ve provided insight into how Mediaura evaluates different advertising platforms based on our client needs. Inspired by the end of this blog series, we’ve decided to celebrate these platforms for […]

WordPress has a helpful auto-update feature, but it can often cause more harm than good.  The auto-update feature in WordPress is a functionality that allows the platform to automatically update itself, as well as its […]

Amazon launched Amazon Marketing Services in 2012, allowing first-party sellers (businesses selling wholesale to Amazon) to advertise on and off-site. Since then, lots has changed, with the advertising platform being separated from the vendor (first-party) […]

What do you want your website to communicate about your organization?  For two of our recent clients, they wanted to say, “You belong here.” JATC, an established electrical apprenticeship program, hoped to show — not […]

Reddit started in 2005, adding the self-serve Reddit advertising platform in 2009. While Reddit isn’t at the top of most marketers’ strategies due to its recreational nature, perhaps it should be. Not only is Reddit […]