News
Insights on performance marketing, attribution, and growth strategy from the Mediaura team.
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Welcome to the Team Sarah Brown!
Who says that computer programming is a man’s world? Not the team at Mediaura where we’re proud to announce our latest team member Sarah Brown. With an education and background in both design and programming, […]
Native Mobile Ads In Social Media Advertising
Advertising Week, the world’s premier gathering of marketing and communications leaders, just ended last Friday, October 3, 2014. With more than 250 events featuring the industry’s best and brightest, native advertising was probably the hottest topic […]
Mediaura Launches Blue River Cabinetry
Louisville, Kentucky’s digital agency Mediaura has been working with Blue River Cabinetry to launch the new Blue River Cabinetry website. About Blue River Cabinetry Blue River was founded in 1994 by three Amish craftsmen in […]
Social Media Management Horror Stories
Are You Managing Your Online Reputation Effectively? If you were to do a Google search for Mediaura right now, our website would come up as the first result. But, immediately after that you would see […]
The “Shellshock” Bug and the Importance of Secure Hosting
If you’ve seen what’s trending on the Internet lately, you’ve more than likely heard of a family of security bugs known as “Shellshock” or “Bashdoor”, which can allow hackers to run programs on other people’s […]
Computer Programming Basics and Importance
Computer Programming Basics Think about all the problems we have that a computer or another digital machine fixes for us these days. We use technology to communicate, entertain, learn, teach, work, create and the list […]
Importance of an Account Manager
A digital advertising account manager oversees all the details of an account within an agency. They are an invaluable resource and conduit for both the client and the agency team. Once a client gets onboard […]
What A Logo Design Can Mean For Your Business
The logo of your company is essentially the “face” of your business. It displays your unique identity as a company and allows customers to identify with your brand. Every business wants a professional logo, whether […]
Pay-Per-Click Marketing Tips
So first off, what are Pay-Per-Click (PPC) advertisements? On a basic level, they are the ads you see at the top and along the side of your search engine results. They are sponsored links. And […]
Tips For Developing A Brand
It’s no easy task to put an exact definition on your business. Business owners want to be all things to all people – they are people pleasers. But branding is one of the most important […]
Tips for Web Development
Web Development and Design, like almost everything, is constantly evolving as new programs and techniques come along. We’ve been building websites for decades, and have seen trends and styles come and go. When it comes […]
Online Reputation Management Tips for Businesses
Negative search results can cause a serious blow to your business. And unfortunately, most customers only give feedback when it’s negative. So how do you manage your online reputation when you have either negative feedback […]
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