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Insights on performance marketing, attribution, and growth strategy from the Mediaura team.
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Why Good Web Hosting is Crucial
Most business owners understand the value of having good content on their websites and blogs, but the importance of selecting a good web host often takes a backseat. As a business, big or small, you […]
Consumer Engagement on Social Media
Social media platforms have continued to emerge and evolve over time, which causes changes in the way consumers engage with brands. Keeping up with the latest social media trends can be daunting, and in today’s […]
What’s In A Logo?
Today, there are more products and services out on the market than there have ever been before. Almost every company is competing with other businesses that sell the same or similar things. Therefore, it is […]
Being Mobile-Friendly is Essential SEO
Let’s face it: if you want your business to be relevant on Google in 2015, having a mobile-friendly website is a must. Recently, Google began giving websites mobile-friendly labels, if they’ve earned the title, and […]
Mediaura develops microsite for AAF-Louisville
Mediaura was honored to have been asked to sponsor the 2015 AAF-Louisville Louie Gala. As a long-time supporter of AAF-Louisville and the organization’s mission, we were proud to bring attention and facilitate the voting for […]
AAF Louisville Mobile App
AAF Louisville Mobile App Download App The American Advertising Federation of Louisville (AAF-Louisville) worked with Mediaura to launch their own mobile application. Built exclusively for AAF-Louisville by Mediaura; the goal was to create an immediate […]
Facebook Kills Organic Reach for Brands
Starting in January, Facebook decided to make it even harder for brands to advertise for free. Their message being: if you want to advertise on Facebook, you have to pay for it. According to a […]
Get Website Users Converting Into Customers
“Build it, and they will come” is the credo that many organizations have for their digital marketing efforts. While they are to be applauded for venturing into the digital realm with their advertising, simply building […]
Leveraging Your Digital Platform
Is your business’s marketing department leveraging your digital platform in the best possible way? Here’s the thing: Many companies need sophisticated digital marketing help even if they have an in-house marketing department. For most businesses, […]
Your Digital Marketing Budget
Your Digital Marketing Budget Clients often come to Mediaura knowing that they need SEO but not quite understanding what it is or how it works. The reality of the situation is that SEO is not […]
Are You Protecting Your Reputation?
If you are in the process of thinking about setting goals for your company in 2015, make sure you have Reputation Management factored into them. At its core, Reputation Management is online brand management. While […]
R&L Fleet Management Gets A Redesign
Have you ever taken a moment to think about how design has an impact on your credibility as a business? Sure, design/details/aesthetics may not be important to you or you decide it will cost you […]
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